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SEMPO Salary Survey: In-House Search Pays Well, Experience Counts

In-house search engine marketers (SEMs) are receiving healthy salaries, but those in the mid-to-high $100K to the $200K range usually go to those with 5-7 years’ experience, according to a new survey...

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Positive Outlook for Marketing Spend, Better Accountability and Analytics

CMOs are upbeat about spend levels, saying they’ll be mostly holding steady or trending upward in 2008; however, many say they are frustrated and stymied by organizational culture, senior management...

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Top 10 Travel: Transportation Services Sites – November 2007

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Top 10 Travel: Traveler Info Sites – November 2007

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Online Ad Spend by Industry – December 2007

Note: Nielsen Online’s AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and takes into account only image-based technologies and advertising sold per...

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Top 10 NFL Teams Most Buzzed-about Online

In anticipation of the Super Bowl, Nielsen Online has issued the list of Top 10 most-discussed NFL teams in 2007, ranked according to the number of online messages discussing the teams. (more…)

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Half of US Consumers Cut Spending Because of High Gas Prices

Nearly half of US consumers (49%) are reducing their spending to compensate for rising gas prices – that’s up four percentage points from June 2007 – by combining shopping trips and errands (70%),...

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Internet Is Top Resource for Health Info, Social Media Gaining Popularity

The internet is the most popular resource for healthcare information, but consumers most trust healthcare professionals for addressing health-related issues and questions, according to a new iCrossing...

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Mediaedge:cia Ranked Most Competitive

Among the top global ad agencies ranked, Mediaedge:cia was the most competitive, according to Paris-based research firm RECMA‘s Compitches Report, its ninth survey of media agency network...

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Top 10 Travel: Vacation Packager Sites – November 2007

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